Did the Giants' victory tonight throw all recession fears out the window? Probably not, but when an original NFL team (Giants) wins the Super Bowl the Dow is on average up 14.7% compared to an average return of -2.8% when an AFL team (Patriots) wins. Is this just dumb luck or is there something behind the so called "Super Bowl" effect? I think there might be especially in the modern era when the NFL has become so embedded into society. Most original NFL teams were started in the largest cities and they have enormous fan bases. People get very excited when their team wins and they go out and buy merchandise and are in general happier people which is good for the economy. But what about all the New England fans? Well they may not be happy, but they can throw down the ultimate excuse: "It's just a game."
Obviously this is not a cause and effect relationship, but it may contribute slightly along with other effects to a healthy economy. Please share your opinions and thoughts on this interesting topic!
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Past performance is not indicative of future results. Neither MII nor the Blog's authors guarantees any specific outcome or profit. You should be aware of the real risk of loss in following any strategy or investment discussed on the blog. Strategies or investments discussed may fluctuate in price or value. Investors may get back less than invested.
Investments or strategies mentioned on this blog may not be suitable for you. This material does not take into account your particular investment objectives, financial situation or needs and is not intended as recommendations appropriate for you. You must make an independent decision regarding investments or strategies mentioned on the blog.
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3 comments:
I don't know how to explain the reaction from the fans of the losing team, but here is my story. The year the Detroit Tigers went to the World Series I went to over 10 games and bought merchandise (a hat and a shirt). After they lost the World Series, I was devastated and my consumption patterns have changed. Last year I went to about 6 games and didn't buy any merchandise, and I guarantee had they won the World Series I would have went to more games and bought something to commemorate their victory. For some fans like me sports are more than just a game.
your explanation here actually changes my opinion from "no way" to "its possible"
Great bowl
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